TT Part II: The Business of the Golden Tsunami – The Strategic Imperative for Senior Living Blog 8 September 2025 TL;DR: From our discussion in Part I , we have established the business of senior living is undergoing a profound transformation. The consumer-driven market is creating an impera... Sep 8, 2025
TT Part I: The Golden Tsunami: The Hospitality Revolution in Senior Living Blog 4 September 2025 TL;DR:Elevated Golden Years: How Hospitality is Redefining Senior Living The landscape of senior living is undergoing a profound and irreversible transformation. No longer simply... Sep 5, 2025
TT The New Way to Sell: Why Experiential Marketing Is Non-Negotiable for the New Generation Blog27 Aug 2025 TL;DR:The rules of marketing have been rewritten. For decades, the hospitality industry relied on a straightforward playbook of polished ads and transactional loyalty programs. But a n... Aug 28, 2025
TT From Great Resignation to Great Detachment: The New Workforce Challenge for Hospitality Blog 24 Aug 2025 TL;DR:The "Great Resignation" was a seismic event that saw millions of workers voluntarily quit their jobs. This phenomenon, which ran from early 2021 to mid-2022 and peaked in Novemb... Aug 24, 2025
TT The Culinary Alchemist: How Celebrity Chefs Turned Food into Gold Blog 21 Aug 2025 “I am a chef who happens to appear on the telly, that's it." – Anthony Bourdain TL;DR: The almighty celebrity chef. We’ve followed them from the kitchens to their international brands... Aug 21, 2025
TT The Big Hotel Players: More Brands, More...Everything? Is Bigger Better? Blog / 19 Aug 2025 TL;DR: You see it everywhere: Marriott alone has over 30 brands, with Hilton not far behind. Even smaller groups now segment their offerings. This brand proliferation has fundamenta... Aug 19, 2025
TT Hyper-Personalization: When Your Hotel Knows You Better Than...(Your Mom?) Blogs/ 19 Aug 2025 TL;DR: The hospitality segment is rapidly evolving. Imagine walking into your hotel room and the lights are already set to your preferred brightness, your favorite jazz is playing, ... Aug 18, 2025
TT The Experience Economy: Why Modern Travelers Still Choose Hotels over Home Rentals Blogs/ 18Aug 2025 TL;DR: The battle for the modern hotel guest is no longer just a competition for a bed; it is a contest to be the most memorable and compelling experience. While short-term rentals o... Aug 18, 2025
TT Work Hard, Play Harder: Mastering the Art of "Bleisure" Travel Blogs/ 4 Aug 2025 TL;DR: On the last #secretingredient blog , we touched upon what motivates the next-generation workforce, especially Millennials and Gen Z. A key factor for this talent is a lifestyl... Aug 18, 2025
TT What Will Shape The Hotel Business of Tomorrow: A Glimpse into 2035 The Secret ingredient / What Will Shape The Hotel Business of Tomorrow: A Glimpse into 2035 Blogs13-08-2025 TL;DR: Close your eyes and imagine this. A digital assistant, knows your travel preferences,... Aug 13, 2025
TT Are You Ready for the Next-Gen Hospitality Workforce? How to Win the Hearts (and Hires!) of Hospitality's New Workforce Blogs/30 July 2025 TL;DR: The hospitality industry is undergoing a profound and often alarming transformation, driven significantly by the new generation workforce . With Gen Z rapidly entering the jo... Jul 30, 2025
TT The Digital Guest Service (GS) Staff: When Your Best Employee is a Robot (and Why That's Not So Bad) Blogs/ 26 July 2025 TL;DR: We've all been there: It’s 3 AM, you've finally arrived after a red-eye flight, and all you wanted was a toothbrush to clean up. You call "0" or "guest services" but no one ... Jul 26, 2025
